Butler Motor Group

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$1000 Cash Incentive. Current or Former BMW Car/SAV customers may receive Lease/APR loyalty cash on the following towards Lease, PrePay Lease, OwnersChoice, Retail Finance, or Select Finance contracts: Model^Lease/APR Amount 2012 3 Series Coupes/Convertibles (including M)^$1000 2012 5 Series Sedans (excludes ActiveHybrid and GT)^$1500 2012 7 Series (includes ActiveHybrid and Alpinas)^$2500 2012 X5 xDrive35d^$1500 Lease/APR Loyalty Cash may be locked.

$1000 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$2500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$2500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$2500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$2500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Current College Graduates (within the last 12 months) or those about to Graduate (within the next 4 months) may receive the following toward new vehicle contracts: - $1000 towards the Lease or Finance of a 2012-2013 BMW - Super Elite rate for all Standard Plus customers and up. - $45,000 advance cap removed – now based on FICO and ability to pay. - Security Deposit Waiver unless stipulated by credit. Program Criteria: - Graduation from an accredited college or university with an undergraduate or graduate degree earned within previous 12 months OR eligibility for graduation within next 4 months with a verifiable offer of employment. - A copy of the graduate’s diploma or official transcript. - POI or employer letter with contact information stating position/title and income. - At least 24 months of credit file – no previous derogatory credit on any trades. - Gross debt to income ratio of less than 45%. - Gross automotive payment to income ratio of less than 25%.

$2500 Cash Incentive. Central Region ONLY Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 Option Allowance may be locked

$2500 Cash Incentive. Qualifying customers may receive Option Allowance on the following towards Lease, OwnersChoice, Retail Finance, or Select Finance contracts: MY12 Models^Option Allowance Amount 1 Series^$500 3 Series Coupes/Convertibles (including M)^$1,000 5 Series Sedans (excludes ActiveHybrid and GT)^$1,500 6 Series (excluding M6 Convertible)^$2,500 7 Series (includes ActiveHybrid and Alpinas)^$2,500 Z4^$2,500 N/A Central Region Option Allowance may be locked

$1000 Cash Incentive. Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle. Current lease customers are not required to terminate their lease. This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers. Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the VINCENT claiming system or the claim will be reversed. Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN. Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

$500 Cash Incentive. Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit. This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980. NOT OK with other Early Bird Programs.

$1000 Cash Incentive. ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty, members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the following cars. Limit one Bonus Cash offer per military member.

$500 Cash Incentive. Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers (NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or lease. Union offices will validate membership before processing the offer.

$750 Cash Incentive. Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease. NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

$1000 Cash Incentive. All eligible returning RCL lessees are eligible. Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford vehicle are eligible for the below incentives. This RCL Renewal Program is not compatible with any Owner Loyalty Program. A/Z/D-Plan delivery types are eligible. Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012 are also eligible for the program. - Prior Commercial Lease contracts are NOT eligible for RCL Renewal.

$1000 Cash Incentive. Competitive Lease Conquest to Customers that currently lease a non-Ford Motor Company Car, SUV or Light Duty Truck will receive Conquest Cash towards the purchase or lease of an eligible new vehicle. Current lease customers are not required to terminate their lease. This incentive is NOT compatible with RCL Renewal, Owner Loyalty or other Conquest Offers. Dealer must enter the first 2 and last 8 of the customer's competitive VIN along with the Make and Model in the VINCENT claiming system or the claim will be reversed. Customer must have leased the competitive vehicle for a minimum of 30 days prior to the sale date of the new VIN. Customers who terminated a competitive vehicle lease up to 30 days prior to the sales of the new VIN are eligible.

$500 Cash Incentive. Mercury 2 Month Early Bird Ford Credit Bonus Cash. Must finance through Ford Credit. This program is dependent on claiming Mercury 2 Month Early Bird Prgm #33978/33980. NOT OK with other Early Bird Programs.

$1000 Cash Incentive. ACTIVE Military Personnel (Army, Navy, Air Force, Marine, Coast Guard), National Guard, Reservists serving on Active Duty, members of the Delayed Entry/Enlistment Program and Veterans/Retirees within 180 days of separation or retirement who are US residents. Must have proof of military status, Receive $1000 towards the purchase or lease of one of the following cars. Limit one Bonus Cash offer per military member.

$500 Cash Incentive. Active members of the International Union of Police Association (IUPA) and or the National Association of Police Officers (NAPO) for at least 60 days who register for offer via the IUPA or NAPO website receive $500 towards the purchase or lease. Union offices will validate membership before processing the offer.

$750 Cash Incentive. Ranger Owner Loyalty to customers who currently own or lease a 1995 or newer Ranger and purchase or lease. NOT OK with RCL/RCO Renewal or Owner Loyalty Programs. Customer does NOT have to be original owner.

$1000 Cash Incentive. All eligible returning RCL lessees are eligible. Customers who come out of any Ford, Lincoln or Mercury RCL contract and purchase or lease a new eligible Ford vehicle are eligible for the below incentives. This RCL Renewal Program is not compatible with any Owner Loyalty Program. A/Z/D-Plan delivery types are eligible. Customers who have previously terminated their lease between January 4, 2012 through April 2, 2012 are also eligible for the program. - Prior Commercial Lease contracts are NOT eligible for RCL Renewal.